United States, 15th Sep 2025. – Rising NASCAR talent Lavar Scott, the 2025 ARCA Menards Rookie of the Year, is set to continue his breakout season with a string of high-stakes races this fall. Fresh off national recognition in The New York Times, Scott is carrying momentum on and off the track as he prepares to compete in Madison, Bristol, Salem, Kansas, and Toledo.
To fuel this next chapter, Scott has signed with Imperial Management Group (IMG) to expand his brand and sponsorship opportunities to business owners and investors who have often felt overlooked in motorsports. Founded by Dr. Michelle Walker-Davis, IMG has secured over $50 million in grants for minority-owned businesses, women founders, and HBCUs.
Upcoming Races:
Salem Speedway, IN – September 20, 2025, 8 p.m. ET on FS1
Kansas Speedway, KS – September 26, 2025, 8 p.m. ET on FS1
Toledo Speedway, OH – October 4, 2025, 4 p.m. ET on FS2
Storylines Driving the Season
Family Legacy: A third-generation racer, Scott carries forward a proud family tradition in motorsport while carving out his own path.
Breaking Barriers: As one of the few Black drivers in NASCAR, Scott is inspiring new fans and broadening the sport’s reach.
Athlete’s Mindset: Known for his training and resilience, Scott embodies the discipline of elite racing.
Media Availability and Sponsorship
Scott will be available for interviews, editorial partnerships, social media takeovers, and live streaming ahead of each race weekend. To learn more about sponsorship opportunities, request a pitch deck, schedule an interview, or access high-resolution photos and b-roll, please contact Ghislaine León directly.
About Imperial Management Group (IMG)
IMG Consulting helps brands and leaders secure funding, amplify influence, and unlock the next stage of growth. With a network spanning the NFL, NBA, MLB, and MLS, IMG is at the forefront of creating pathways for Black talent in motorsports. Scott’s fall schedule builds on a rookie campaign that captured attention from fans, sponsors, and national media — embodying NASCAR’s future: legacy, inclusion, and relentless drive
Media Contact
GHISLAINE LEÓN
917.375.45.81
Los Angeles, C.A. g.leon@imgconsulting.info
Media Contact
Organization: Imperial Management Group (IMG)
Contact Person: Ghislaine León
Website: http://imgconsulting.info/
Email: Send Email
Contact Number: +19173754581
Country:United States
Release id:33911
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